Oct.10, 2013
3D printing company MakerBot announces today Ingram Micro Inc., a Fortune 100 company and the world's largest wholesale technology distributor is now authorized as a U.S. distribution partner for MakerBot.
MakerBot has traditionally sold its products directly to North American customers through its own site makerbot.com, its own MakerBot Store in New York City and a limited number of select resellers. In 2013, the company expanded its distribution by selling its products in Microsoft Retail Stores throughout the United States, as well as online through Amazon. The new relationship with Ingram Micro is the first time the company has used a large-scale independent distributor in the United States to further allocate its products.
"Teaming with Ingram Micro is expected to allow us to reach more resellers in the U.S. that can now sell our products directly," said Mark Schulze, vice president of sales for MakerBot. "We get calls every day from direct marketers and resellers asking for a relationship with MakerBot, and now, we can work with more of these companies through Ingram Micro."
Under the new agreement Ingram Micro will distribute MakerBot products, which include the MakerBot Replicator 2(X) Desktop 3D Printer, the recently released MakerBot Digitizer Desktop 3D Scanner, MakerBot MakerWare Software, and MakerBot Filaments to resellers throughout the United States.
"We believe 3D printing and scanning represent a growing market for IT channel partners, and that Ingram Micro's dedicated document imaging business unit is well positioned to help MakerBot capitalize on the growing demand for these technologies." noted Ryan Grant, senior business unit director, Components and Document Imaging, Ingram Micro U.S.
The reseller and distribution agreement between MakerBot and Ingram Micro begins immediately. Ingram Micro is expected to be stocked and ready to resell MakerBot products this fall and throughout the holiday season.
Posted in 3D Printer Company
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Makerbot management was stupid in signing this agreement they basiclly created a situation that has been palyed out by most tech companies that used this channel system to sell their products by being over priced and only a select few large resllers are the only customers Ingram Micro does business with and Ingram Micro does not promote product very well just ask some of the major tech comapnies and they will tell you the same thing. They slammed the door in the faces of many resellers out there who could have promoted Makerbot printers much more successfully than anything Ingram Micro could ever do.
Adam wrote at 10/11/2013 4:13:17 AM:
You know maybe I have the wrong mind set, but I feel like the big guys are trying to capture too much market for them selfs. I suspect soon they will have such an unfair advantage in terms of infrastructure, marketing and patents. I hope maker bot and the other heavy hitters don't destroy the maker diy culture that gave birth to them!!
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